In an ideal world, companies should have a risk culture that balances risk awareness and risk taking. A lack of risk can lead to the stagnation of innovation, whereas too much risk can cause a company to lose valuable resources or financial gains. This webinar will explore ambition and risk in business and the growth […]
Hosted by member company Crondall Energy and supported by Forth & Tay Offshore. We are delighted to be bringing you an opportunity to attend focused technical topics that are crucial to delivering the UK’s net zero ambitions. This session will look at; Developing practical solutions for floating offshore wind substations, Opportunities and considerations for CO2 shipping, […]
Video captures people's attention online and is important for getting your message across, while engaging with your target audience. Learn how to: Choose what type of video to create to suit your business objectives Plan, shoot, edit, and upload video without special kit or expertise Get to know the various digital platforms that can be […]
Does your business sell two or more different types of travel or tourism services? Then you might have certain obligations under the rules on package travel and linked arrangements. Join this webinar by VisitScotland and Travlaw for a detailed introduction to package travel regulations (PTR) and learn more about current UK and EU regulations. Travlaw […]
Product and Experience Innovation Workshop: Collaborate and innovate with local stakeholders to create experiences unique to Angus. Angus Tourism Cooperative, Visit Angus and VisitScotland invite you to a dynamic Product and Experience Innovation Workshop, where you’ll gain valuable insights into current and emerging trends in the industry. This event will take place on Tuesday 22 […]
Led by experienced advisers, this webinar takes the fear out of finances, providing practical tools and guidance to help you confidently manage your business's budgeting and forecasting. You'll learn how to identify the hidden costs of running your business, including the cost of hiring staff, maintaining stock levels, and other crucial expenses. Through a series […]
Whatever your reasons may be for considering being your own boss, we are here to support you and help you decide if this is the right path for you. We will cover: Personal finance Planning – how much do you need to earn? Researching your market – who your customers are, understanding your competition and […]
This free in-person event will take place on 23 October at Perth Concert Hall, from 9.15am, finishing at 4.00pm. This event will provide businesses with tips and advice on how to improve customer service for disabled customers, which we know also benefits other customer groups. This course will include activities, exercises, and discussions. Each participant […]
Join us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances of appearing towards the top of the search rankings, ensuring you understand what key words and phrases your potential customers are using when searching online, […]
Join Scotland's Agritourism Monitor Farms Programme for an informative event focused on health and safety in agritourism. Whether you're an established agritourism business or just starting out, this event at Solsgirth Home Farm will help you consider how to keep yourself, your staff and your visitors safe and healthy. We will be joined by Industry Expert, Gillian McLean of GEM Safety […]
Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. We will cover: Why a clear understanding of what an ideal customer looks like, and a good understanding of […]
Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: Getting the setup right and benefitting from the available business tools Best practice profiles, and some strategies to help your business stand out from the crowd The types of […]
Transform your social media skills in just one day and watch your business thrive with the help of our social media expert, Alan Martin. This hands-on workshop will cover: • Platform Choice and Scheduling of Content: Learn to select the best platforms for your business and plan an effective content calendar. • Crafting Compelling Content: […]
Join VisitScotland's new interactive webinar workshop and take a deeper look at online booking systems for visitor attractions, activity providers, and tour companies. Discover how an online booking system can transform your operations. From streamlining processes to maximising bookings – make sure it’s one of the most important tools in your marketing arsenal. You’ll also […]
Securing funding can be a significant hurdle for anyone self-employed, or running a business/organisation and looking to grow or deliver a project, with a complex landscape making it difficult to secure the funds needed for growth, innovation or day-to-day operations. This webinar will explore some of the alternative funding options available across Scotland. The expert […]
During this webinar you will: Discover the basic ‘dos and don’ts’ of taking your own pictures, editing them and uploading them onto digital platforms See some real-life examples of posts that demonstrate good, bad and indifferent use for businesses
This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business, including basic bookkeeping, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your […]
This masterclass is for anyone interested in using AI and automation to improve productivity, reduce costs, and unlock new growth opportunities for their business. What we’ll cover: Understanding automation: Learn the key components, benefits, and potential challenges. Understanding AI: Explore its core concepts, capabilities, and limitations. The power of AI and automation: Discover the power of predictive analytics […]
When budgets are tight, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business - without bursting the bank. We will look at: How marketing extends way beyond what most businesses consider it to be and how it provides […]
In today's fast-paced world, digitisation is not just a buzzword—it's the driving force behind economic growth, efficiency, and scalability. Our local economy is experiencing a remarkable transformation, fueled by digital advancements that are reshaping industries, creating jobs, and fostering a new era of prosperity. Event Highlights Explore Cutting-Edge Digital Solutions: Discover how local businesses are […]
