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2 events,
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The second of 2 webinars designed specifically to help get your business website higher up the search engine rankings, increasing visibility, web traffic, and sales. Join us as we take a further, more detailed look at how the Google search engines indexes and ranks websites based on a number of external (off-page) and technical factors. […]
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This webinar will take you through all the steps required to design, build and host a business website. You will learn about: The need to determine website objectives The importance of knowing who your audience is and measuring results Setting clear calls to action and creating engaging content Creating your brand’s visual identity online, your […] |
3 events,
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This webinar will give you the information needed to build a start up action plan. The plan will enable you to consider which actions are relevant to your plan, start building a set of SMART Goals, give thought to business skills development and provide a clear path for steps to launch your business. You will also learn about […]
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This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make […]
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Angus Council Vibrant Communities in collaboration with Angus Rural Partnership have commissioned a programme of events to support community groups build capacity and deliver aspirations. The programme will target groups and organisations at all levels to ensure that the communities of Angus have the skills and development to successfully form a sustainable group, plan their […] |
0 events,
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1 event,
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This webinar will help you develop and hone your social media strategy in order to amplify your message using Twitter. You will gain a deeper understanding of where Twitter fits into your overall plan, and how it differs from other platforms. You will also learn about: What makes a good Twitter profile (and the options […] |
1 event,
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This webinar is practical, outcome driven, and designed to fit with the needs of small businesses in both B2C and B2B environments. It will help you develop a strategically led approach that can turbo charge business growth, identify the core growth strategy(ies) that are right for your business, and develop an action plan. We will […] |
0 events,
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0 events,
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1 event,
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This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business, including basic bookkeeping, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your […] |
4 events,
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Get to grips with Facebook – the world’s most popular social networking platform. In this webinar you will: Learn how to get the most out of Facebook and how it could fit into your business’s digital marketing strategy. Better understand the algorithm behind Facebook, and how to create great content that achieves a bigger reach […]
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How can technology and innovation unlock Scotland’s pedal-based transport industry? Cycling is one of Scotland’s fastest growing sectors, with huge research and development potential for associated industries. From electric pedal-assisted vehicles to innovative cycling accessories, our small and medium enterprises are leading the way to developing sustainable, practical alternatives – whether in the established mountain […]
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Whatever your reasons may be for considering being your own boss, Business Gateway is here to support you and help you decide if this is the right path for you. Helping you consider your plans from exploring your potential customers to looking at the key activities and costs involved. We will cover: Personal finance planning […] |
2 events,
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Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand, services and products. In this webinar we will show you how to source and develop a variety of content for your website and social channels. Ideal for businesses that already have a business website or use social […]
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You’ve heard of Artificial Intelligence, but do you know how it can help you as you run your business? This brand new practical webinar will explore how AI can help revolutionise your business marketing to be more efficient and cost-effective, through the automatic creation of content for all your digital platforms; as well as helping […] |
4 events,
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Businesses who plan their content in advance, aligning their channels with actual business objectives, customer themes and national events, and then schedule it to ensure it reaches the target market at the right time, on the right platform - hugely increase the chances of achieving impact. In this webinar, you will learn how to: Plan […]
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Did you know that a returning customer will typically spend more than two thirds more with your business than a brand new one? Did you know that retaining just 5% of your customer base can give an increase of over 20% in profits for your business? Having an effective strategy in place for your business […]
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Led by experienced advisers, this webinar takes the fear out of finances, providing practical tools and guidance to help you confidently manage your business's budgeting and forecasting. You'll learn how to identify the hidden costs of running your business, including the cost of hiring staff, maintaining stock levels, and other crucial expenses. Through a series […] |
1 event,
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Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. We will cover: Why a clear understanding of what an ideal customer looks like, and a good understanding of […] |
0 events,
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0 events,
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2 events,
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New and established businesses will require a business plan for getting a loan, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan, how a business plan is […]
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Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: Getting the setup right and benefitting from the available business tools. Best practice profiles, and some strategies to help your business stand out from the crowd. The types of […] |
3 events,
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You have invested time, energy, and money into your project, however, have you protected the innovation? Following this webinar, you will understand how to manage your intellectual property (IP) or how to start the process of registering it. Topics covered include: What are intellectual assets (IA)? What is intellectual property (IP)? How to use IP […]
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It’s becoming increasingly important to customers to source their products from companies who have strong green credentials. This webinar will show how by becoming more sustainable you can increase sales and profits. We will look at: Understanding the problem What is sustainability and why it is important Innovation Profiting from being a green business Embracing […]
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Shopify is a powerful all-in-one e-Commerce website builder that makes setting up an online store simple and straightforward. In this webinar, we will explore Shopify’s features and pull together the building blocks for your first e-Commerce website. By the end of this webinar, you will be able to: Understand the essential features that a website […] |
3 events,
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No longer just an online CV, LinkedIn can be an incredibly powerful - and profitable - business tool. Like any tool, you must learn how to use it, and this webinar gives you expert guidance. You will: Learn how to create a LinkedIn strategy to boost your business reputation via marketing and brand promotion initiatives. […]
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As a consumer, you’ve almost certainly purchased online from one of the global marketplaces such as eBay, Etsy or Amazon, so why wouldn’t your customers do the same and buy from you? We will cover: Why to sell via a Marketplace, your own website, or both Choosing the right Marketplace – looking specificly at eBay, […]
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Ready to accelerate your business growth but unsure where to begin? Look no further than our in-person Ready Steady Grow workshop focused on accelerating business growth. Led by experienced business advisers, Michelle & Norrie, this session is designed to help you identify your growth potential and create a roadmap for success. Through collaborative discussions with […] |
1 event,
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Video captures people's attention online and is important for getting your message across, while engaging with your target audience. Learn how to: Choose what type of video to create to suit your business objectives Plan, shoot, edit, and upload video without special kit or expertise. Get to know the various digital platforms that can be […] |
4 events,
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You might view TikTok as a stream of dance trends and lip-synching videos, but it can also be a fantastic place to engage with your customers and increase the reach of your business online. Explore how to create bitesize vertical video content and how to use this new format for more effective business communication. We […]
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Are you an employer in Angus looking to offer work experience to young people in your local community but not sure what is involved or the next steps, well this event is for you! DYW Tay Cities and the Angus Skills for Work Coordinator, David Millar, are partnering together to host two online information sessions […]
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Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. We will cover: Why a clear understanding of what an ideal customer looks like, and a good understanding of […] |
0 events,
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0 events,
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2 events,
-
This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business, including basic bookkeeping, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your […]
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What’s the best way to sell your products online? The key to improving your online business is measuring its effectiveness - you can then take steps to optimise its performance. Should you be using your own eCommerce store or Amazon, neither or both? This webinar will help you decide. We will cover: Factors to consider […] |
3 events,
Are you curious about acquiring data skills but unsure of where to begin? In the 21st Century, data skills have become as essential as reading and writing were in the 20th Century. With data skills being in demand across almost every job sector, from healthcare to astronomy, Scotland is in need of more people with […]
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The first of 2 webinars designed specifically to help get your business website higher up the search engine rankings, increasing visibility, web traffic, and sales. Join us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances […]
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This webinar will guide you through the steps needed to create an effective digital marketing strategy, ensuring you focus on the right tactics to meet your business objectives and goals. We will cover: The importance of planning your digital marketing activities Building your plan around a simple framework Conducting a situational analysis (and understanding Customers […] |
5 events,
-
It can often be a lonely experience being self-employed, especially if you have young kids. The Business Gateway team are delighted to be hosting a Parents Go Network session where self-employed parents can connect with others in the same situation, grow their network and meet like-minded people, all whilst the children are entertained. This interactive […]
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Join the Scottish European Green Energy Centre (SEGEC), Scottish Enterprise Innovation Collaboration and Funding Team and Innovate UK to discover the latest innovation funding opportunities for heating and cooling, built environment and geothermal projects. This webinar will provide an overview of current and future opportunities in these areas, ranging from grants and support designed for […]
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Join us at Forbes of Kingennie Country Resort on Wednesday 23 August 2023, where we will be reviewing what has been delivered through the Angus Tourism Framework over the last year, and looking at current challenges and priorities to help shape action plans for the year ahead. This workshop is open to anyone connected to […] |
5 events,
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Are you an employer in Angus looking to offer work experience to young people in your local community but not sure what is involved or the next steps, well this event is for you! DYW Tay Cities and the Angus Skills for Work Coordinator, David Millar, are partnering together to host two online information sessions […]
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Improve productivity in your business to reduce production costs and become a more competitive business. You can add value through lean techniques which will lead to improved quality, cost and delivery performance, and more capacity. This interactive event will simulate how businesses are run. It highlights some of the daily challenges that we all experience […]
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Whatever your reasons may be for considering being your own boss, Business Gateway is here to support you and help you decide if this is the right path for you. Helping you consider your plans from exploring your potential customers to looking at the key activities and costs involved. We will cover: Personal finance planning […] |
2 events,
-
Connecting with your audience through effective email marketing campaigns is a great way to improve your marketing strategy and boost sales. In this webinar, we’ll explore what makes an email campaign effective and ensure you are able to: Segment your audiences and target them effectively Create a quality marketing email and measure its effectiveness Identify […]
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This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make […] |
0 events,
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0 events,
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2 events,
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Whether you're in the process of establishing your online business, evaluating your current content management system, or already a part of the Shopify community, our event is tailor-made for you. Get ready to engage with live insights from the renowned experts at Shopify, TrustPilot, Segmentify, and DLR Media. Our objective is to empower you to […]
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During this webinar you will: Discover the basic ‘dos and don’ts’ of taking your own pictures, editing them and uploading them onto digital platforms. See some real-life examples of posts that demonstrate good, bad and indifferent use for businesses. |
3 events,
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This webinar will take you through all the steps required to design, build and host a business website. You will learn about: The need to determine website objectives The importance of knowing who your audience is and measuring results Setting clear calls to action and creating engaging content Creating your brand’s visual identity online, your […]
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India will invite seabed allocation bids for 37 GW offshore wind capacity by 2030. With more than £64 billion spend forecast over the next 10-15 years, this is an exciting opportunity for the Scottish supply chain. Join this webinar to find out how Scottish Development International can help you be part of this opportunity.
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The second of 2 webinars designed specifically to help get your business website higher up the search engine rankings, increasing visibility, web traffic, and sales. Join us as we take a further, more detailed look at how the Google search engines indexes and ranks websites based on a number of external (off-page) and technical factors. […] |
3 events,
-
Google Analytics (Universal and GA4) is a powerful tool that helps you understand how your website is performing. It helps answer lots of questions, including: Which marketing channels drive traffic to your site? What pages are users looking at the most? What impact does mobile have on your potential customers? During this webinar, we’ll help […]
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This workshop aims to help founders and entrepreneurs to be able to enjoy marketing and leverage its benefits for their businesses. Marketing is frequently overlooked by entrepreneurs owing to its delayed results or a lack of understanding of how to approach it. However, by introducing fun and exciting techniques for integrating marketing, it can become a […]
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Angus Council Vibrant Communities, in collaboration with Angus Rural Partnership, have commissioned a programme of events for community groups and organisations. The new programme of workshops will help local groups and organisations: successfully form a sustainable group plan their projects apply for funding deliver their aspirations Workshop Two: A good business plan will provide a practical […] |
2 events,
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If your business is considering a fundraising campaign, join this event to get advice about the funding options available, the benefits of debt and equity and how to get Funder ready. Our guest panellists from Scottish Enterprise, Bank of Scotland, Henderson Loggie and more will explore all these subjects and more in an interactive session. […]
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One of the scariest things you can do as a business is take on staff – from hiring, interviewing, payroll, pensions, contracts, remote working and more, it is a minefield for the business owner. This webinar will allow you to have the key information in your possession to take on staff and manage your team. […] |
1 event,
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Connecting with your audience through effective email marketing campaigns is a great way to improve your marketing strategy and boost sales. In this webinar, we’ll explore what makes an email campaign effective and ensure you are able to: Segment your audiences and target them effectively Create a quality marketing email and measure its effectiveness Identify […] |
0 events,
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0 events,
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