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2 events,
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This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business, including basic bookkeeping, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your […]
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This webinar will take you through all the steps required to design, build and host a business website. You will learn about: The need to determine website objectives The importance of knowing who your audience is and measuring results Setting clear calls to action and creating engaging content Creating your brand’s visual identity online, your site’s […] |
2 events,
-
When submitting applications for funding, you need to ensure that the applications are written in such a way that improves your chances of being successful. There are numerous funders out there and each will have their unique way they wish you to apply, however, in this webinar we’ll explore some key steps you can take to improve your chances of a successful application, including: Clarifying your need Demonstrating your needs Understanding your […]
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When budgets are tight, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business - without bursting the bank. We will look at: How marketing extends way beyond what most businesses consider it to be and how it provides […] |
2 events,
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This webinar will provide you with the knowledge and understanding you need to create a blog that promotes your business. We will cover: What a 'blog' is, how to set one up and what it takes to make them work Other small and medium sized businesses who already blog successfully and what you can learn […]
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This webinar is practical, outcome driven, and designed to fit with the needs of small businesses in both B2C and B2B environments. It will help you develop a strategically led approach that can turbo charge business growth, identify the core growth strategy(ies) that are right for your business, and develop an action plan. We will […] |
4 events,
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This webinar will guide you through the steps needed to create an effective digital marketing strategy, ensuring you focus on the right tactics to meet your business objectives and goals. We will cover: The importance of planning your digital marketing activities Building your plan around a simple framework Conducting a situational analysis (and understanding customers […]
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Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. We will cover: Why a clear understanding of what an ideal customer looks like, and a good understanding of […]
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An in-depth walkthrough of our standard Business Plan template, designed to help clients, especially those applying for the Angus Council Grant, create their best possible business plan. Attendees will be provided with and guided through a comprehensive business plan template, perfect for your application to the Angus Council Start and Grow grant. Our expert Business […] |
0 events,
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0 events,
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3 events,
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Video captures people's attention online and is important for getting your message across, while engaging with your target audience. Learn how to: Choose what type of video to create to suit your business objectives Plan, shoot, edit, and upload video without special kit or expertise Get to know the various digital platforms that can be […]
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The Business Gateway team will be at Monifieth Library to offer expert advice and support for all your business questions. Drop in and speak to us, or use the book now button and a member of the team will be in touch to book an appointment. Whether you’re just starting out or looking to grow business, our […]
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No longer just an online CV, LinkedIn can be an incredibly powerful - and profitable - business tool. During this webinar, you will: Learn how to create a LinkedIn strategy to boost your business reputation via marketing and brand promotion initiatives Learn the difference between personal and company profiles and how to optimise them for […] |
5 events,
-
This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make […]
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An in-depth walkthrough of our standard Business Plan template, designed to help clients, especially those applying for the Angus Council Grant, create their best possible business plan. Attendees will be provided with and guided through a comprehensive business plan template, perfect for your application to the Angus Council Start and Grow grant. Our expert Business […]
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Without proper marketing your business cannot have a lasting impact. This bootcamp will help you to identify, profile and gain a deeper understanding of your target audiences, how to conduct market research and build a marketing plan. It will also explain brand development and positioning - choosing your price points. Agenda: Marketing and market research […] |
2 events,
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You’ve heard of Artificial Intelligence, but do you know how it can help you as you run your business? This practical webinar will explore how AI can help improve your business marketing to be more efficient and cost-effective, through the automatic creation of content for all your digital platforms; as well as helping you better […]
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Google Analytics is a powerful tool that helps you understand how your website is performing. It helps answer lots of questions, including: Which marketing channels drive traffic to your site? What pages are users looking at the most? What impact does mobile have on your potential customers? During this webinar, we’ll help you understand how […] |
3 events,
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This webinar will equip businesses with the knowledge and strategies to effectively leverage crowdfunding for growth and success. We’ll cover: Understanding your funding audience Crowdfunding success stories The impact of a successful campaign The opportunity presented by patronage models Essential elements of a winning crowdfunding campaign Building a crowdfunding culture Crowdfunding myths and realities Strategies […]
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Join Scotland's Agritourism Monitor Farms Programme at Bairnkine Farm in the Scottish Borders for another informative event, this time focused on building travel trade connections through farm tours. Whether you're an established agritourism business or just starting out, all are welcome to attend. Lucy Tile, of Bairnkine Farm, will provide progress updates on their farm […]
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Join us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances of appearing towards the top of the search rankings, ensuring you understand what key words and phrases your potential customers are using when searching online, […] |
1 event,
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New and established businesses will require a business plan for getting a loan, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan, how a business plan is […] |
0 events,
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0 events,
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2 events,
-
This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business, including basic bookkeeping, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your […]
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The Business Gateway team will be at Carnoustie Library to offer expert advice and support for all your business questions. Drop in and speak to us, or use the book now button and a member of the team will be in touch to book an appointment. Whether you’re just starting out or looking to grow […] |
2 events,
-
Unlock the potential of direct-to-consumer (D2C) ecommerce with our flexible programme, designed to help businesses refine and grow their online presence. This comprehensive course focuses on strategies for selling directly to consumers – including everything from optimising your website to creating seamless customer experiences. In addition to the direct-to-consumer channel, we’ll explore opportunities in business-to-business […]
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When budgets are tight, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business - without bursting the bank. We will look at: How marketing extends way beyond what most businesses consider it to be and how it provides […] |
5 events,
-
Improving productivity in your business can reduce costs and increase competitiveness. One way to boost your productivity – and keep it high – is to employ Lean Thinking Principles. Hosted in partnership with Tay Cities Engineering Partnership and UHI Perth, this breakfast workshop is an ideal opportunity to learn all about lean techniques and how […]
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The course covers financial analysis, strategic decision-making, resource allocation, and the role of innovation and scalability in leveraging profit for long-term success. We will cover: Getting to know your financials Controlling growth Improving decision making Opportunities Cash is king Controlling change Pricing strategies for maximum profit Measuring profit
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From advancements in AI to shifts in social media, customer behaviour and attracting talent, this session will provide actionable insights to keep you ahead of the curve. Our expert panel, hosted by Hugh Lightbody, will share their predictions, case studies, and strategies for leveraging these trends to drive growth and ensure you can stay competitive […] |
6 events,
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At this online webinar series, you will hear about ways in which the carbon footprint of food production can be reduced, by different thematic areas. These webinars will feature keynote speakers providing expertise in their given field and insights from Innovate UK funded projects. There will be an opportunity to network, and pose questions to […]
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AI has been hitting the headlines recently, with the launch of ChatGPT already making waves in various industries. ChatGPT and other similar AI applications use natural language processing to create humanlike conversational dialogue. The language model can respond to questions and compose various written content, including articles, social media posts, essays, code and emails. This […]
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Get to grips with Facebook – the world’s most popular social networking platform. In this webinar you will: Learn how to get the most out of Facebook and how it could fit into your business’s digital marketing strategy Better understand the algorithm behind Facebook, and how to create great content that achieves a bigger reach […] |
1 event,
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Are you thinking of starting a new creative business? Or looking for a different approach to your existing business or community venture? Have you considered a co-op? If you're looking for an inclusive, democratic approach to your business, then a co-op could be the perfect fit. Our free event, Understanding Co-ops, is brought to you […] |
1 event,
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Whatever your reasons may be for considering being your own boss, we are here to support you and help you decide if this is the right path for you. We will cover: Personal finance Planning – how much do you need to earn? Researching your market – who your customers are, understanding your competition and […] |
0 events,
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3 events,
-
The Business Gateway team will be at Kirriemuir Library to offer expert advice and support for all your business questions. Drop in and speak to us, or use the book now button and a member of the team will be in touch to book an appointment. Whether you’re just starting out or looking to grow […]
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TikTok and Instagram Reels aren’t just for dance trends and lip-synching videos, they can also be a fantastic opportunity to engage with your customers and increase the reach of your business online. Learn how to create bitesize video content for more effective business communication on two of the most popular social platforms. We will cover: […]
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If you are newly self-employed and are required to submit a self-assessment return for the first time or want to better understand the basics of completing your Self-Assessment Tax Return then this workshop is for you. The session will cover the key dates, the basics about allowable expenses and record keeping, as well as how […] |
1 event,
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Led by experienced advisers, this webinar takes the fear out of finances, providing practical tools and guidance to help you confidently manage your business's budgeting and forecasting. You'll learn how to identify the hidden costs of running your business, including the cost of hiring staff, maintaining stock levels, and other crucial expenses. Through a series […] |
1 event,
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One of the most daunting challenges a business can face is the process of hiring employees, interviewing, payroll, pensions, contracts, remote working and more, it is a minefield for the business owner. This webinar will allow you to have the key information in your possession to take on staff and look after your team. We'll […] |
4 events,
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This comprehensive masterclass will immerse you in the world of AI and prompt engineering. Prompt engineering is the term used for the way you craft your questions or tasks, ‘prompts’, for AI models to get the best results. The session will help you master interactions with ChatGPT, OpenAI's advanced generative AI model. It offers a […]
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Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: Getting the setup right and benefitting from the available business tools Best practice profiles, and some strategies to help your business stand out from the crowd The types of […]
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Without proper marketing your business cannot have a lasting impact. This bootcamp will help you to identify, profile and gain a deeper understanding of your target audiences, how to conduct market research and build a marketing plan. It will also explain brand development and positioning - choosing your price points. Agenda: Marketing and market research […] |
2 events,
-
This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make […]
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Customers buy from businesses that they know, like and trust. Email marketing is powerful and affordable tool in your digital marketing toolkit to build these relationships.Most businesses send monthly newsletters to stay in touch with their audience, but your results will improve with a structured plan and the best practices that will be explored in […] |
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0 events,
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