The Business Gateway team will be at Brechin Library to offer expert advice and support for all your business questions. Drop in and speak to us, or use the book now button and a member of the team will be in touch to book an appointment. Whether you’re just starting out or looking to grow […]
This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make […]
This webinar will take you through all the steps required to design, build and host a business website. You will learn about: The need to determine website objectives The importance of knowing who your audience is and measuring results Setting clear calls to action and creating engaging content Creating your brand’s visual identity online, your site’s […]
Don’t miss the annual Meet the Buyer Tayside event, on Tuesday 4 March 2025 at the Innovation Hub at Michelin Scotland Innovation Parc, Dundee. Dundee City Council and the Supplier Development Programme, invite local businesses of all sizes to this free, in-person event, which will take place at a new venue, the Innovation Hub at […]
You’ve heard of Artificial Intelligence, but do you know how it can help you as you run your business? This practical webinar will explore how AI can help improve your business marketing to be more efficient and cost-effective, through the automatic creation of content for all your digital platforms; as well as helping you better […]
This webinar will give you the information needed to build a start up action plan. The plan will enable you to consider which actions are relevant to your plan, start building a set of SMART Goals, give thought to business skills development and provide a clear path for steps to launch your business. You will also learn about […]
Google Analytics is a powerful tool that helps you understand how your website is performing. It helps answer lots of questions, including: Which marketing channels drive traffic to your site? What pages are users looking at the most? What impact does mobile have on your potential customers? During this webinar, we’ll help you understand how […]
This masterclass will explain Intellectual Property (IP) and provide clear guidance on how to address issues related to copyright, trademarks, patents, and more that SMEs might encounter. Our expert speaker, Alan Rae, has years of experience with IP legislation, offering guidance to a number of academic and commercial organisations on raising IP awareness and managing […]
This webinar will guide you through the steps needed to create an effective digital marketing strategy, ensuring you focus on the right tactics to meet your business objectives and goals. We will cover: The importance of planning your digital marketing activities Building your plan around a simple framework Conducting a situational analysis (and understanding customers […]
TikTok and Instagram Reels aren’t just for dance trends and lip-synching videos, they can also be a fantastic opportunity to engage with your customers and increase the reach of your business online. Learn how to create bitesize video content for more effective business communication on two of the most popular social platforms. We will cover: […]
Join Zero Waste Scotland for this engaging online session. Helen Lavery, Partner in Regional Development at Zero Waste Scotland, will explore the key concepts behind a circular economy and what it could mean for you and your business. Monitor Farm Programme Core Community Group member, Brendan Reade of Isle of Mull Cheese will join Helen […]
Whatever your reasons may be for considering being your own boss, we are here to support you and help you decide if this is the right path for you. We will cover: Personal finance Planning – how much do you need to earn? Researching your market – who your customers are, understanding your competition and […]
This webinar is practical, outcome driven, and designed to fit with the needs of small businesses in both B2C and B2B environments. It will help you develop a strategically led approach that can turbo charge business growth, identify the core growth strategy(ies) that are right for your business, and develop an action plan. We will […]
Businesses who plan their content in advance, aligning their channels with actual business objectives, customer themes and national events, and then schedule it to ensure it reaches the target market at the right time, on the right platform - hugely increase the chances of achieving impact. In this webinar, you will learn how to: Plan […]
The Business Gateway team will be at Monifieth Library to offer expert advice and support for all your business questions. Drop in and speak to us, or use the book now button and a member of the team will be in touch to book an appointment. Whether you’re just starting out or looking to grow […]
Scottish Tourism Month is an opportunity to amplify the voice of the tourism and hospitality industry, celebrating its enormous contribution to Scotland whilst also highlighting the support it needs to overcome the challenges it faces to survive, thrive, and grow sustainably. As the midway point of Scotland’s National Tourism Strategy, Scotland Outlook 2030, March 2025 is […]
Join us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances of appearing towards the top of the search rankings, ensuring you understand what key words and phrases your potential customers are using when searching online, […]
This transformative morning session is designed specifically for tourism businesses in the Tay Cities region. Whether you're just starting to explore AI and automation or you're ready to take your existing tools to the next level, this event will provide practical insights and actionable strategies to enhance your hospitality offering. Discover how businesses like yours […]
During this session we’ll help you to figure out the ins and outs of working with a cashflow and how it can help you manage your projected income and expenditure over a given period of time. This is a critical area for most small businesses. Knowing your numbers can really help you to plan how your business runs and grows. We’ll […]
We are thrilled to invite you to our International Special Feature Event, with an engaging joint presentation and panel discussion, chaired by Kimberley Guthrie, Chief Officer of Scotland’s Towns Partnership. Following a guest appearance at Scotland’s Towns Conference 2024, we are delighted to welcome back Maria Jaakkola, Head of Research and Development, Urban Space and […]
