Visit Angus Brand Guide
Tourism provides a strong growth opportunity for Angus and its businesses. We welcomed 1.3 million visits in 2024, with tourism generating £326 million for the local economy. This figure saw an increase of 6.7% since 2023 and Visit Angus are committed to inspiring more people to take a break in the region to continue to grow the local economy.
Our brand guide for Visit Angus outlines our target audiences, brand proposition and key messages – all of which is considered throughout our online and offline campaign activity.

