There are now more than 830m business people worldwide and in excess of 34m in the UK who consider LinkedIn to be the pre-eminent business networking platform online.

A key place online where professionals have the ability to connect, develop their sales and market themselves, their skills, services and products.

Using many live demos, this LinkedIn masterclass is designed for anyone looking to use LinkedIn more effectively and to ensure that you are best placed to use the power and opportunities of LinkedIn for you and your business, giving you the know-how to market yourself, increase your visibility & reputation and, most importantly, develop new international business on it.

We will be covering the following:

• Key Concepts and settings on LinkedIn to get the most out of it
• Creating a Profile which will market, attract and sell for you
• Targeting prospects using the Advanced Search and other tools
• How to best connect with people (and how not to)
• Advertising on LinkedIn
• LinkedIn Groups
• Developing and Using your Company Pages to best effect