With 2 billion users logging in every month, YouTube provides an exciting way of increasing your brand’s exposure through video.

This session will cover:

• how to understand your brand and target audience’s behaviours
• how to write, storyboard and film engaging videos
• how to market your content to users and measure your success

You will also learn:

• how to identify your niche
• top tips for creating engaging content
• ways to increase your video’s discoverability

This session is run using YouTube and is 60 minutes long. The course assumes no prior knowledge or experience so there is no pre-reading necessary. There will be the opportunity to ask questions during the session.