Today’s customers trust people more than brands and what they see online shapes every buying decision.

Whether it’s a review, testimonial or a social post, authentic customer feedback has become one of the most powerful marketing tools for small businesses.

Join this free Tech Hub webinar to explore how to use social proof to attract new customers and boost both loyalty and credibility.

Learn practical ways to collect, manage and share reviews, testimonials and user-generated content (UGC) that tell your brand’s story and build lasting trust.

Whether you’re a small business owner, marketer or social media manager, this session will help you build credibility, strengthen relationships and turn customer voices into a powerful driver of growth.

What you’ll learn:

• The power of social proof: Why reviews and testimonials matter more than ever
• Collecting feedback the right way: Simple, ethical and effective methods to gather customer insights
• Turning words into growth: How to use social proof across your website, emails and social media
• Building trust through transparency: Managing negative feedback and responding with confidence