The VisitScotland Travel Distribution Seminar 2026 provides Scottish tourism experiences with an opportunity to discover the landscape of travel distribution in a global marketplace, learn about different routes to market, online booking systems, Online Travel Agents (OTAs) and how to create bookable tourism experiences for the travel trade.

The event is aimed towards those who are new to the concept of online booking systems and OTA distribution. Therefore, it is not suitable for businesses already using (and happy with) an online booking system.

The seminar-style event format includes a series of presentations for businesses to attend, followed by an afternoon session with 1:1 appointments with travel-tech suppliers (online booking systems and OTAs) and travel trade. You will be sent your schedule of appointments nearer to the time of the workshop.

The workshop is open to businesses from across Scotland, but due to its location best suited for those based in the central belt.  Please note travel expenses and overnight accommodation are not covered by VisitScotland.

Please note there is no charge to attend the VisitScotland Travel Distribution Seminar 2026, but the event is ticketed. Only pre-approved suppliers will be allowed entry to the venue. Spaces at the event are limited. If demand exceeds supply a waitlist will be opened.