Pricing is one of the biggest levers for growth, but it’s often set early and rarely revisited. This practical session will help founders and small businesses sense-check their pricing and make more confident commercial decisions as they grow. Participants will learn simple frameworks to assess whether their prices are right, understand what customers truly value, […]

New and established businesses will require a business plan for getting a loan, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan, how a business plan is […]

Final webinar in the megatrends series brings together the key themes from across the programme & focuses on what your business can do next. This final session will concentrate on practical tools and techniques that you can use to anticipate future change, test strategic options and respond with confidence in an uncertain environment. It will […]

Are you feeling overwhelmed or unsure where to start you’re your market research? Not sure how to stand out in a competitive market? Market research doesn’t need to be complicated. This workshop will give you the tools, structure and confidence to understand your target market, analyse competitors and spot real opportunities so you can make […]

Most entrepreneurs have a brilliant business but a boring pitch. If you have 60 seconds to impress an investor, a client or a potential partner, are you ready? At Articulate Digital Business, we strip away the "corporate-speak". We help you build a pitch that's authentic, backed by data and, most importantly, memorable. This isn't a […]

Your Social Value is Your Business Superpower is a practical masterclass designed to help SMEs and CICs recognise, articulate, and leverage the social value they already create, turning purpose, impact, and community connection into a clear competitive advantage for growth, funding, and contracts.

The first few years of running a business can feel like you're making it up as you go ... and most people are. In this practical, straight-talking Masterclass, Tracy will share the framework she wishes she'd had when she started out. The MOTION Framework gives business owners a clear, simple roadmap across six key areas […]

Protecting intellectual property is essential for digital businesses creating content, software or online platforms. In this session, LegalVision's Sahil Verma, Practice Leader, will explain how to safeguard creative and brand assets, avoid common IP mistakes and manage ownership risks. The webinar will also explore emerging challenges such as AI-generated content and how to protect your […]

Discover how to unlock your business's potential for positive change. This introductory webinar led by Jill Poet will help you understand what social value really means, set out some practical strategies you can apply to boost your own social impact and how to demonstrate it in tender applications. It doesn't matter if you're only beginning […]

Contracts are the backbone of any successful business, but most founders don't know which ones they actually need, or when. In this session, Patricia Wing cuts through the complexity and walks you through the five essential contracts every business owner should have in place, from day one to scaling up. Whether you're just starting out […]