Thanks to Ecommerce platforms, businesses are no longer limited to certain markets by proximity. From wherever you are, you can access the world’s biggest markets. This event will explore the opportunities associated with the Chinese market for internationally ambitious businesses, and cover everything you need to know to start trading with it. Presenter James Buchanan […]
Moving into a new market is both exciting and terrifying. There are tremendous opportunities as well as challenges – but how do you navigate these from a sales and marketing perspective? In this webinar, presenter John McCallum will explore just that, covering: Brand positioning in a new market What to look out for in different […]
Selling your products to the American market is a fantastic opportunity for many online Scottish businesses. In this webinar, we'll explore the benefits and practicalities of trading with American customers, including: Why you should internationalise your business - and why target the US in particular Common myths about selling to the US, and why it’s […]
Moving into a new market is both exciting and terrifying. There are tremendous opportunities as well as unknown pitfalls. From a sales and marketing perspective how should you navigate these? This workshop will cover the following areas: · Understand what brand positioning is · How to position your product or service in a new market · […]
