This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make […]
Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand, services and products. In this webinar we will show you how to source and develop a variety of content for your website and social channels. This session is ideal for businesses that already have a business website […]
In this Lunch and Learn, Emma Goode, founder of 24 fingers, shares how to get maximum value from the content you already have without reinventing the wheel. She explains how one blog, video or post can be turned into multiple pieces of content that keep your marketing working harder, for longer. Emma will break down practical, simple […]
Are you overwhelmed by all the marketing options out there – social media, email campaigns, events, sponsorships, SEO, ads? Are you unsure where to invest your time and budget? In this 30-minute webinar, Lissa McPhillips cuts through the noise and helps you identify which marketing activities are right for your business, based on your goals, audience and resources. You’ll […]
What makes a business unforgettable? It’s not your offer. It’s not your price. It’s not your marketing funnel. It’s how you make people feel. In this Lunch and Learn, brand messaging expert and certified 'unreasonable hospitality coach' Alex Kakavelakis will show solopreneurs, small businesses and their teams how to apply the moments-that-matter approach, a practical way to […]
This webinar will guide you through the steps needed to create an effective digital marketing strategy, ensuring you focus on the right tactics to meet your business objectives and goals. We will cover: The importance of planning your digital marketing activities Building your plan around a simple framework Conducting a situational analysis (and understanding customers […]
When budgets are tight, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business - without bursting the bank. We will look at: How marketing extends way beyond what most businesses consider it to be and how it provides […]
Learn why it’s more important than ever for brand owners to ‘own’ their PR This webinar led by Claire Doherty offers insight and practical steps to raise your profile, build credibility and secure valuable earned media coverage for your business and personal brand. Key takeaways from this session: The impact of PR - why you need it […]
You’ve heard of Artificial Intelligence, but do you know how it can help you as you run your business? This practical webinar will explore how AI can help improve your business marketing to be more efficient and cost-effective, through the automatic creation of content for all your digital platforms; as well as helping you better […]
This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make […]
Canva is an all-in-one online design tool that makes it simple to create graphics, edit photos/videos and write content. In this webinar, you’ll learn how to navigate Canva with confidence, starting with a broad overview of what you can create and do with Canva including a live demonstration of the Canva Editor. We’ll then explore […]
Businesses who plan their content in advance, aligning their channels with actual business objectives, customer themes and national events, and then schedule it to ensure it reaches the target market at the right time, on the right platform - hugely increase the chances of achieving impact. In this webinar, you will learn how to: Plan […]
Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. We will cover: Why a clear understanding of what an ideal customer looks like, and a good understanding of […]
Running a small business in 2025 is no small feat. Between rising costs, shifting customer expectations and the constant buzz around AI, it's hard to know where to focus your marketing – or if what you're doing is even working. In this Lunch and Learn session, we'll share some of the latest trends shaping small […]
Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand, services and products. In this webinar we will show you how to source and develop a variety of content for your website and social channels. This session is ideal for businesses that already have a business website […]
This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make […]
Are you a local independent retailer in Angus and feeling a bit uncertain about what the future holds? You’re not alone, this session is here to help! Across Angus, we’re lucky to have a large number of fantastic independent businesses that bring life, character, and community spirit to our high streets. But with rising costs […]
When budgets are tight, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business - without bursting the bank. We will look at: How marketing extends way beyond what most businesses consider it to be and how it provides […]
Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand, services and products. In this webinar we will show you how to source and develop a variety of content for your website and social channels. This session is ideal for businesses that already have a business website […]
You’re regularly emailing your subscribers – they’re opening, clicking, maybe even replying, but they’re not buying (yet). This free 30-minute webinar is for small business owners who want to turn engagement into sales. Join Minal Patel and Leisa Pickles to learn how to follow up using social media, networking and phone calls. Key takeaways from […]
