Event Description

Getting the highest possible score in your bid is essential to winning a contract, but it can be difficult to know exactly what the buyer is looking for.

Every supplier putting in a bid will tell the buyer they can do what it wants them to do. To improve your bid score and win bids, you need to go beyond the basic requirements and explain how your business can add value to the contract. At this training, SDP’s expert trainer will give you top tips on how you can sell the benefits of your business and why these benefits should matter to the buyer.

What happens if you haven’t scored as high as you thought you were going to? This session also covers the importance of asking for feedback on all your bids, how to ask for feedback, and what to do if the buyer isn’t forthcoming with feedback.

Overview of what you will learn:

• How to understand and find ‘Hot Button’ issues.
• How to sell benefits, not features.
• How to use the evaluation and award criteria to elevate your bid.
• How to manage your bid effectively
• How to learn from your previous bids.

At the end of the session, there will be an interactive Q&A session where you will have the opportunity to ask any burning questions you may have. As well as have the chance to hear what other SME businesses in Scotland have to say.

This event is suitable for Level 2 (Intermediate), for people who know about bidding but need to develop specific knowledge and skills.