e-Commerce with Shopify
Shopify is a powerful all-in-one e-Commerce website builder that makes setting up an online store simple and straightforward. In this webinar, we will explore Shopify’s features and pull together the […]
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Website analytics to improve your business and sales
Google Analytics (Universal and GA4), Search Console and Heat Mapping are incredibly powerful tools that help you better understand how your website is performing. This webinar will better equip you […]
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An introduction to business websites & what you need to consider
This webinar will take you through all the steps required to design, build and host a business website. You will learn about: The need to determine website objectives The importance […]
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Complete Guide to Finance for Starting a Business
The workshop will look at: managing a profit and loss account producing a cashflow statement working capital the different sources of finance the different legal structures of a business There […]
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Helping your business or product achieve international reach
BID St Andrews have teamed up DLR Media to bring you a series of workshops to help your business be ‘Open for Business’. With the world famous 150th Open Championship […]
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How to generate and increase sales
Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses […]
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TikTok and Instagram Reels for business
You might view TikTok as a stream of dance trends and lip-synching videos, but it can also be a fantastic place to engage with your customers and increase the reach […]
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Blogging for business
This webinar will provide you with the knowledge and understanding you need to create a blog that promotes your business. We will cover: What a 'blog' is, how to set […]
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Pinterest for business
A commonly used tool for those researching products and services for personal life (clothing ideas, holidays inspiration, cooking alternatives!), but how can it benefit your business? Move from being a […]
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The essentials of bookkeeping and what expenses you can claim
This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business, including basic bookkeeping, and […]
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LinkedIn for business
No longer just an online CV, LinkedIn can be an incredibly powerful - and profitable - business tool. Like any tool, you must learn how to use it, and this […]
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Market Research Made Easy
The workshop will look at: the role of marketing in your business identifying your target customers identifying the strengths and weaknesses of your competitors market research There will also be […]
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Cloud for business
Your digital back office is the technology and tools that you use to manage and grow your business. In this webinar, we’ll look at back-office strategies and explore the range […]
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Website usability and customer experience
Website usability and user experience are key to driving leads, sales and other conversions through your website. But where do you get started? During this webinar, we’ll cover: What User […]
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Build your brand and promotional graphics
This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use […]
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Sales Strategy Masterclass
Are you up to date? Is your sales team on the ball or are they stuck in their ways? Unlocking the mystique around sales and learning how to grow your […]
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Get impact & engagement with social media analytics
Facebook, Instagram, Twitter, LinkedIn & Pinterest are widely used social platforms, but often account owners aren’t looking at the metrics provided within them. Those metrics will inform you of reach, […]
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Tips for Success Sales Surgery
This is an opportunity to book a free on to one appointment with Jim Meldrum of NU-Strategy. If you run a business that relies on finding new customers and getting […]
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Developing Your International digital/eCommerce strategy
Developing a successful international e-commerce expansion strategy demands a solid understanding of your target customers and an obsessive focus on surprising and delighting them at every single touchpoint. This webinar […]
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How to protect and manage your intellectual property
You have invested time, energy, and money into your project, however, have you protected the innovation? Following this webinar, you will understand how to manage your intellectual property (IP) or […]