How to generate and increase sales
Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses […]
20 events found.
How to improve your Google search rankings – Part 1: On page optimisation
Join us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances […]
Managing People – Sustaining Employee Engagement
Participants will learn how to create and maintain a happy, productive and engaged workforce. As finding and employing new, valuable staff can be difficult, this session aims to help members […]
Finance 1-2-1 Surgery Sessions
Take this opportunity to discuss your finance queries with our finance specialist, Scott Geddes. Gain clarity on the start-up and running costs for your business or discuss how to make […]
Lead Generation – Digital Platforms and Tools
B2B purchasing decision making processes are typically more complex than B2C – often involving multiple different stakeholders, each with their own different needs, perspectives and potential sales objectives we need […]
Google Analytics – Understand how your website performs
Google Analytics (Universal and GA4) is a powerful tool that helps you understand how your website is performing. It helps answer lots of questions, including: Which marketing channels drive traffic […]
Working with the Public Sector – All You Need to Know
How well do you know the public sector? This introductory module is recommended for anyone new to bidding. It provides a comprehensive overview of the public sector marketplace in Scotland […]
Scale-Up visa route – latest updates
The government has recently introduced the Scale-Up visa route, which gives certain employers another visa option to help access international talent. Join us to learn more about this new route […]
The essentials of bookkeeping and what expenses you can claim
This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business, including basic bookkeeping, and […]
Don’t get TR**PPED up by IP
Join us for a really informative event. Whether you have just started a business or own one already. From this event you will learn about: Copyright Registered and unregistered trademarks […]
Thorntons Data Protection Webinar – Update on Direct Marketing
Most public and private organisations engage in direct marketing to promote the organisations’ goods, services or ideals. Being an area of focus for data protection regulators, in terms of enforcement action, […]
Get impact & engagement with social media analytics
Facebook, Instagram, Twitter, LinkedIn & Pinterest are widely used social platforms, but often account owners aren’t looking at the metrics provided within them. Those metrics will inform you of reach, […]
Selling on Global Platforms: Shopify
E-Commerce has become a game-changer for growing international brands and is forecasted to be a key growth driver in coming years. E-Commerce platforms are the backbone of any online retail […]
Opportunities for Scottish companies into the geothermal market in the USA
Geothermal expert from Weatherford will tell us about opportunities in the USA market, including within Weatherford. Strategies on how to enter the market and how to pivot or expand from […]
Preventing IT and Digital Project Failure
Apex City Quay Hotel 1 West Victoria Dock Road, DundeeEvidence suggests that 65% to 75% of IT and digital projects fail. The true cost of project failure isn’t just financial investment — it costs time invested by staff, as […]
How to build a digital marketing plan
This webinar will guide you through the steps needed to create an effective digital marketing strategy, ensuring you focus on the right tactics to meet your business objectives and goals. […]
Become a CPD-certified green champion
Business Energy Scotland deliver a live green champions webinar, in partnership with VisitScotland, for Scottish tourism businesses to help you learn more about how to build your business’s environmental performance […]
Tourism businesses: make TikTok work for you
You might view TikTok as a stream of dance trends and lip-synching videos, but it can also be a fantastic place to engage with your customers and increase the reach […]
The low-cost guide to marketing your business
When budgets are tight, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business […]
LinkedIn for business
No longer just an online CV, LinkedIn can be an incredibly powerful - and profitable - business tool. Like any tool, you must learn how to use it, and this […]