Events

  • How to generate and increase sales

    Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses […]

  • How to deliver low-cost, high impact marketing

    When budgets are tight, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business […]

  • Planning Your Bid – Time and Resources

    The biggest learning curve in tendering is understanding the time, energy, and resources that go into creating a winning bid. The more planning you do before writing your bid, the […]

  • Shaping Tourism Responsibly

    This webinar will explore how responsible tourism development can meet the demand for meaningful and authentic experiences, while benefitting local communities. You will also discover how trade-ready Scottish tourism businesses […]

  • How to build a digital marketing plan

    This webinar will guide you through the steps needed to create an effective digital marketing strategy, ensuring you focus on the right tactics to meet your business objectives and goals. […]

  • How to build your brand

    This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use […]

  • Sustainability in tenders: A practical guide for SMEs

    In this session, we'll break down what sustainability requirements are starting to show up more regularly in tenders and bids – especially those linked to government procurement – and how […]

  • Social media essentials: Facebook

    Get to grips with Facebook – the world’s most popular social networking platform. In this webinar you will: Learn how to get the most out of Facebook and how it […]

  • The Unpacked Series: IP & Media Law

    Curious about what life in different areas of law really looks like? Join us for The Unpacked Series: IP & Media Law, our interactive webinar programme designed to unpack what […]

  • Creating an effective email marketing strategy

    Customers buy from businesses that they know, like and trust. Email marketing is powerful and affordable tool in your digital marketing toolkit to build these relationships. Most businesses send monthly […]

  • Selling Your Business Masterclass

    Have you considered a succession plan for your business? Have you considered selling your business to an employee ownership trust? It’s never too early to start thinking about your options. […]

  • Social media essentials: TikTok and Instagram Reels

    TikTok and Instagram Reels aren’t just for dance trends and lip-synching videos, they can also be a fantastic opportunity to engage with your customers and increase the reach of your […]

  • How to write funding applications

    Securing funding can be a game-changer — but writing a strong application takes more than just filling out forms. This webinar will offer tools and insights to help improve your […]

  • Bookkeeping essentials

    At the end of this session, you will be able to: Implement basic bookkeeping skills across your business Create a profit and loss account Understand what expenses can and cannot […]

  • How to start a business: The basics

    Whatever your reasons may be for considering being your own boss, we are here to support you and help you decide if this is the right path for you. We […]

  • Business expenses – What can I claim?

    This webinar focuses on the main areas of spend that many businesses might incur, and provides a detailed and HMRC backed overview of what can and should be claimed. This […]