Online Sales: Improve, develop & make more money
What’s the best way to sell your products online? The key to improving your online business is measuring its effectiveness - you can then take steps to optimise its performance. […]
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Power up your presentations with storytelling
Stuck in the same old groove when you present information about your business? Want to do something different but not sure how? Join this introduction to storytelling and learn how […]
Google Analytics – Understand how your website performs
Google Analytics (Universal and GA4) is a powerful tool that helps you understand how your website is performing. It helps answer lots of questions, including: Which marketing channels drive traffic […]
Online Communications Masterclass – Scotland’s Agritourism Monitor Farms
Join online to learn how to communicate the story of your business and family to both a consumer and industry audience. Claire Taylor our programme communications expert will offer practical […]
Hydrogen Q&A and discussion
You're invited to take part in a practical online Q&A and discussion on the topic of hydrogen. This session follows on from the successful, informative event on clean energy and […]
How to improve your Google search rankings – Part 2: Off page optimisation & technical considerations
Join us as we take a further, more detailed look at how the Google search engines indexes and ranks websites based on a number of external (off-page) and technical factors. […]
Selling your business masterclass
Have you considered a succession plan for your business? It’s never too early to start thinking about your options. Employee ownership is fast becoming the preferred exit route for business […]
Build a customer focused business
Did you know that a returning customer will typically spend more than two thirds more with your business than a brand new one? Did you know that retaining just 5% […]
Kickstart your Marketing
The workshop will cover the basic principles of marketing, including target audience identification, competitor analysis, value proposition, and the development of marketing strategies. The workshop will also explore the importance […]
Photography for online business
During this webinar you will: Discover the basic ‘dos and don’ts’ of taking your own pictures, editing them and uploading them onto digital platforms. See some real-life examples of posts […]
Becoming Fearless – The Entrepreneurial Mindset
Successful business owners know that their brains drive their business goals and results. But being a business owner can be lonely and that isolation can be demotivating, particularly when there […]
Train to become a CPD-certified Green Champion
Rising energy costs, the climate emergency and increasing consumer pressure continue to challenge the way that businesses across Scotland manage their environmental performance. The Green Champions online training course is […]
Inclusion and Accessibility in Travel, Tourism and Hospitality
Experienced in successfully delivering Inclusion and Accessibility Workshops to the Scottish Travel, Tourism and Hospitality sector throughout 2022, we are pleased to be able to offer Part 1 of our […]
Expression of Interest – eCommerce Trade Commission Roundtable
Scottish Enterprise 99 Haymarket Terrace, EdinburghTake a seat at our ground-breaking roundtable! The E-Commerce Trade Commission (ECT-C) - organized by the Institute of Export & International Trade (IOE&IT) is the first of its kind in […]
The conscious communicator: utilising the foundations of motivational intelligence to build people and relationships
Motivational Intelligence (MQ) plays a crucial role in shaping our resilience and drive to succeed and find happiness, regardless of our circumstances. It involves nurturing an attitude that embraces trust, […]
Business Finance Viability
Led by experienced advisers, this webinar takes the fear out of finances, providing practical tools and guidance to help you confidently manage your business's budgeting and forecasting. You'll learn how […]
How to write and develop your business plan
New and established businesses will require a business plan for getting a loan, grant or just to consider the direction they wish to go in. This webinar will teach you […]
Fair Work Workshop
Fair Work is an investment in everyone, for everyone. It can improve productivity, innovation, organisational reputation and recruitment. It can also reduce staff turnover and help create inclusive workplaces with […]
Cruise business seminar 2024
Doubletree by Hilton, North Queensferry St Margarets Head, North QueensferryIn 2024, over 160 cruise ship visits will take place, involving over 200,000 passengers and crew. Not only will cruise ship passengers be on "day visits", many will be beginning […]
Planning & scheduling your online content
Businesses who plan their content in advance, aligning their channels with actual business objectives, customer themes and national events, and then schedule it to ensure it reaches the target market […]