Video captures people's attention online and is important for getting your message across, while engaging with your target audience. Learn how to: Choose what type of video to create to suit your business objectives Plan, shoot, edit, and upload video without special kit or expertise. Get to know the various digital platforms that can be […]
Not sure what the circular economy is, but want to find out more? This webinar is a tool to help businesses design, develop and evaluate the circular business models of the future. The webinar poses strategies and case studies to challenge the status quo and inspire new solutions to today’s problems. The event is targeted […]
Join us for a webinar brought to you by FSB and Carbon-Zero UK to find out more about how to begin your journey towards net zero. Brian Johnstone, a Low Carbon Consultant, will offer practical guidance on how to calculate your carbon emissions looking at three areas of emissions: Direct- activities owned or controlled by an organisation […]
Thinking about using Pinterest to showcase your business? Move from being a beginner to knowing enough to gain commercial benefit from the use of Pinterest. We will cover which type of audience you can reach via this platform and the factors and analytics such as cost and timing of posting content and how that can maximise […]
This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business, including developing basic bookkeeping, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund […]
The workshop will look at: the role of marketing in your business identifying your target customers identifying the strengths and weaknesses of your competitors market research There will also be information on additional services from Business Gateway and details of other workshops which may be appropriate for you.
If you're a startup company considering your first fundraising campaign, this webinar is for you. What you'll learn Gather insights on the following questions: Should debt or equity fund your next move? How do you get funder ready? What alternative finance is available to help grow your business? It is becoming increasingly more important to […]
The Digital Manufacturing on a Shoestring project is designed to help small and medium-sized manufacturers (SMEs) adopt simple digital technologies to improve your business and make digitalisation easy and accessible. By providing companies with low-cost, low-risk solutions that directly address your top business priorities, Shoestring helps: Improve processes Upskill your staff Encourage collaboration with like-minded […]
This webinar will guide you through the steps needed to create an effective digital marketing strategy to meet your business objectives and create more leads. We will cover: Setting measurable goals, establishing what your customers are looking for and competitor analysis. Developing your brand Content strategy Prioritising digital channels Marketing communications planning and evaluation
In this webinar you will: - Learn how to get the most out of the most popular social media platform in the world and how it could fit into your digital marketing strategy. - Better understand the algorithm behind Facebook, and how to create great content that achieves a bigger reach and impact. - Learn […]
The webinar is practical, and outcomes driven. Content will focus on a pragmatic approach to Strategic Planning designed to fit with the needs of small businesses in both B2C and B2B environments. Topics covered during the webinar will include: Looking at your business today – identifying your strengths and areas for development The key pillars […]
Join us as we host a visit from Lorna Slater MSP, Minister for Green Skills, Circular Economy and Biodiversity, at the University of Dundee. During the event we'll hear more about the Circular Economy Bill Consultation and Green Skills, allowing members to provide feedback on issues across Dundee & Angus. We'll also learn more about […]
Discover the opportunities using digital could bring your business as well as what you need to consider if your business isn’t online yet. This free webinar will give you the chance to up-skill your digital knowledge and explore some of the common fears and barriers associated with moving your business online, using social media channels […]
This webinar will cover a variety of areas, from "what have we learned from Covid?" through to "understanding your new greener customer", to “reducing your costs and upping your sales”, highlighting where profit can be generated from developing your businesses green credentials. We will look at: Understanding the problem What is sustainability and why it […]
In this webinar you will discover and define your business goals, design a user-friendly experience and learn how to test and launch your online platform. Once you have completed this webinar you will know more about how to continuously maintain and improve your digital platform, acting on data and results. You will be able to […]
Amazon Bootcamp teaches you how to sell successfully on its platform. Learn about the latest content trends and get advice on selling to EU markets from experienced Amazon seller, Karen Riddick. The event gives you opportunity to attend all topic sessions or you can tailor the topics to suit your needs. Detailed joining instructions will […]
Join our webinar and discover the ‘trade secret’ tips and techniques to help you look, sound and feel confident when you’re giving networking presentations and business pitches - on-screen and face-to-face – and that’s whether you’re new to networking or an experienced presenter. This event is aimed at small business owners who are looking to […]
This webinar will define what a brand is (and isn’t) and explain how it’s more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message and values in order to stand out from competitors, build a loyal customer base and make more sales. […]
Germany, post-Brexit and post-Covid, is a challenging market for the Consumer, Textile and Lifestyle sectors and this webinar aims to inform Scottish companies to: navigate the new international landscape post Brexit for their B2B and B2C business increase the awareness of international retail and fashion trends find new ways to do business with consumer retail […]
Join us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances of appearing towards the top of the search rankings, ensuring you understand what key words and phrases your potential customers are using when searching online. […]
