Video production for social media
Video captures people's attention online and is important for getting your message across, while engaging with your target audience. Learn how to: Choose what type of video to create to […]
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The essentials of bookkeeping and what expenses you can claim
This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business, including basic bookkeeping, and […]
Tourism businesses: Make your website work for your customers – best practice in user experience (UX)
Your website is your shop window to the world. It’s important to manage it well, so find out how to attract and delight customers with it. At the end of […]
X (Twitter) for business
This webinar will help you develop and hone your social media strategy in order to amplify your marketing using ‘X’. You will gain a deeper understanding of where X fits […]
An Introduction to Innovation
This webinar provides an introduction to the tools & techniques you need to start or move to the next stage of your innovation journey. Run by Scottish Enterprise Innovation Specialists, […]
Recruitment Excellence: Strategies for Success
Across all sectors and sizes of company, recruiting and keeping the right people is one of the greatest challenges businesses face. This 90-minute masterclass webinar (hosted by Taylor Clarke) will […]
Producing engaging online content
Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand, services and products. In this webinar we will show you how to […]
Targeting the US and Australia with your own website
This webinar will explore opportunities and techniques for selling in America and Australia through your business website. Learn about best practices around customer acquisition channels, user experience, fulfilment and administration.
Online Sales: Improve, develop & make more money
What’s the best way to sell your products online? The key to improving your online business is measuring its effectiveness - you can then take steps to optimise its performance. […]
Tourism businesses: Instagram, TikTok & YouTube – should you be on them and how?
Learn how to maximise your content on Instagram, TikTok, and YouTube with our webinar designed specifically for tourism businesses. Attendees will gain insights into: Understanding key Social Media platforms: Learn […]
Facebook for business
Get to grips with Facebook – the world’s most popular social networking platform. In this webinar you will: Learn how to get the most out of Facebook and how it […]
How to start a business: The basics
Whatever your reasons may be for considering being your own boss, Business Gateway is here to support you and help you decide if this is the right path for you. […]
The Basics of Starting a Business
This webinar will give you the information needed to build a start up action plan. The plan will enable you to consider which actions are relevant to your plan, start building […]
The basics of trading on eBay, Etsy and Amazon Marketplaces
As a consumer, you’ve almost certainly purchased online from one of the global marketplaces such as eBay, Etsy or Amazon, so why wouldn’t your customers do the same and buy […]
How to improve your Google search rankings – Part 1: On page optimisation
Join us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances […]
How Artificial Intelligence (AI) can help your business marketing
You’ve heard of Artificial Intelligence, but do you know how it can help you as you run your business? This brand new practical webinar will explore how AI can help […]
How to improve your Google search rankings – Part 2: Off page optimisation & technical considerations
Join us as we take a further, more detailed look at how the Google search engines indexes and ranks websites based on a number of external (off-page) and technical factors. […]
India Ecommerce Opportunity : Fastest Route To Market For Scottish Business
Join this webinar to learn about the opportunities for your business in the India e-commerce sector. The session will demonstrate the fastest route to market for Scottish business through cross-border […]
Tourism businesses: use analytics to evaluate your digital platforms and get customers
This webinar is for people looking for ways to release the true power of the web to work for their tourism business. By the end of this webinar, you will […]
Instagram for business
Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: Getting the setup right […]