Events

  • How to deliver low-cost, high impact marketing

    When budgets are tight, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business […]

  • How to build a digital marketing plan

    This webinar will guide you through the steps needed to create an effective digital marketing strategy, ensuring you focus on the right tactics to meet your business objectives and goals. […]

  • Bookkeeping essentials

    At the end of this session, you will be able to: Implement basic bookkeeping skills across your business Create a profit and loss account Understand what expenses can and cannot […]

  • Introduction to Canva

    Canva is an all-in-one online design tool that makes it simple to create graphics, edit photos/videos and write content. In this webinar, you’ll learn how to navigate Canva with confidence, […]

  • How to start a business: The basics

    Whatever your reasons may be for considering being your own boss, we are here to support you and help you decide if this is the right path for you. We […]

  • Scotland’s National Events Conference 2026

    Technology & Innovation Centre 99 George Street, Glasgow

    The 2026 National Events Conference will take place on Monday 9 March at the Technology & Innovation Centre in Glasgow’s city centre. Scotland's National Events Conference is the flagship industry […]

  • How to plan and schedule your online content

    Businesses who plan their content in advance, aligning their channels with actual business objectives, customer themes and national events, and then schedule it to ensure it reaches the target market […]

  • Video production for digital marketing

    Video captures people's attention online and is important for getting your message across, while engaging with your target audience. Learn how to: Choose what type of video to create to […]

  • Scottish Tourism Month: The Signature Conference

    Edinburgh International Conference Centre 150 Morrison Street, Edinburgh

    The flagship event of Scottish Tourism Month returns for 2026. As always, the event will bring together leading voices and experts from a broad range of sectors for a day […]

  • How to create engaging content

    Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand, services and products. In this webinar we will show you how to […]

  • Accounting for Limited Companies

    This webinar is designed to outline the key accounting and statutory reporting requirements for a limited company and explain the main differences between operating as a sole trader versus a […]

  • Accelerating delivery in high impact sectors

    Energy, transport and retrofit are the sectors where local authorities can make the biggest impact. Yet despite strong cases for action, delivery often faces familiar obstacles around capacity, coordination, financing, […]

  • An introduction to business strategy

    This webinar is practical, outcome driven, and designed to fit with the needs of small businesses in both B2C and B2B environments. It will help you develop a strategically led […]

  • How to generate and increase sales

    Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses […]

  • Preparing for travel trade shows

    Join us to gain an overview of the travel trade show activity for 2026/27, available to Scottish tourism businesses looking to work with the travel trade. This session will share […]