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  • Marketing strategy and AI

    How can you supercharge your digital marketing strategy with the help of AI in 2024? In today's evolving digital landscape, AI is changing the way consumers access and interact with […]

  • Build a customer focused business

    Did you know that a returning customer will typically spend more than two thirds more with your business than a brand new one? Did you know that retaining just 5% […]

  • How to start a business: The basics

    Whatever your reasons may be for considering being your own boss, Business Gateway is here to support you and help you decide if this is the right path for you. […]

  • Keep your business safe online

    Join us to find out how criminals are targeting small businesses online, the risks you face, and what you can do to minimise your exposure to online crime. This webinar […]

  • Accessible tourism – welcoming all customers

    St James Quarter Edinburgh

    This half-day training course focuses specifically on customer service for disabled customers, which also benefits other customer groups. This is the second in a series of inclusive and accessible tourism events. […]

  • Scottish Tourism Month 2024: The Signature Conference

    P&J Live East Burn Road, Aberdeen, United Kingdom

    March is dedicated to Scottish Tourism Month; an opportunity to amplify the voice of the tourism and hospitality industry, recognising its enormous contribution to Scotland and highlighting the support it […]

  • Producing engaging online content

    Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand, services and products. In this webinar we will show you how to […]

  • Open age inclusion awareness

    Age Scotland’s age inclusion awareness webinar is an hour-long introduction to the topic of age in the workplace. The purpose of the session is to: raise awareness of ageism in […]

  • Google Analytics – Understand how your website performs

    Google Analytics (Universal and GA4) is a powerful tool that helps you understand how your website is performing. It helps answer lots of questions, including: Which marketing channels drive traffic […]

  • The Basics of Starting a Business

    This webinar will give you the information needed to build a start up action plan. The plan will enable you to consider which actions are relevant to your plan, start building […]

  • Photography for online business

    During this webinar you will: Discover the basic ‘dos and don’ts’ of taking your own pictures, editing them and uploading them onto digital platforms. See some real-life examples of posts […]

  • Kickstart your Marketing

    The workshop will cover the basic principles of marketing, including target audience identification, competitor analysis, value proposition, and the development of marketing strategies. The workshop will also explore the importance […]

  • Accounts and tax – top tips for new businesses

    This is an essential event for new business owners, those starting their own business, or anyone who finds accounts and tax challenging. It will be conducted via Zoom. In this […]

  • March Open Age Inclusion Workshop

    Age Scotland’s Age Inclusion for Managers workshop is a 3-hour interactive virtual workshop which will provide an opportunity to learn about Age Inclusion and to develop skills around managing difficult […]

  • Planning & scheduling your online content

    Businesses who plan their content in advance, aligning their channels with actual business objectives, customer themes and national events, and then schedule it to ensure it reaches the target market […]

  • Using AI for business and international growth

    This webinar will help you understand artificial intelligence (AI) and its potential business uses. Get an introduction to AI technology, see practical steps for using it, and learn about its […]