Many businesses don’t survive “shock events” (global pandemics, heavy flooding, recessions and so on). So what helps those that do survive them to keep going?

In this Lunch and Learn, Adrian Ashton will share insight into how he’s managed to keep his business afloat in the face of ongoing crises that would’ve forced most other businesses to wind up. And he’ll explain how to apply these lessons to any enterprise.

Topics covered in this session:

• How not to lose clients when dealing with challenges
• How to approach recreating your business model
• How you can use crises to help strengthen your brand