Event Description

This is the third session in a week-long series of free webinars from Enterprise Nation and Canva, created to help small business founders sharpen their marketing and build stronger brands.

In a crowded marketplace, a brand’s strategy is only as strong as its execution. It’s time to move beyond one-off posts that drain your energy and start thinking on a campaign level.

In this session, Martha Keith will show you how to turn your positioning into high-impact marketing that stops the scroll and starts conversations.

You’ll learn how to create cohesive campaigns that work across social, email and even physical touchpoints, so your brand shows up consistently wherever your audience is.

Whether you’re launching a product or a service, you’ll discover how to make your marketing feel less like isolated content and more like a connected experience people will remember.

Topics covered in this session:

• How to move from one-off posts to 360-degree campaigns that drive results
• How to create content that connects across social media and email
• A simple framework for designing creative that stops people scrolling and captures attention fast