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Lunch and Learn: Building a loved local brand

6 October 2025, 12:00 pm - 12:30 pm

In this webinar, Teresa Ferreira, creative director and founder of Ferrgood Studio, shares some practical ways to cultivate a positive and beloved brand presence in your immediate local community.

Learn how to foster customer loyalty, increase footfall and drive sustainable growth.

Topics covered in this session:

  • How to identify the key elements that contribute to a “loved” local brand that stands out on the high street
  • A simple framework for connecting with customers through storytelling, visuals and tone of voice
  • Budget-friendly ways to enhance shopfronts and digital channels
  • Other resources and tools you can use to build your brand

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