This new workshop will cover the crucial next steps in what you need to know to ensure successful marketing takes place within your business.

Marketing Strategy is an advancement from our ‘Market Research Made Easy’ workshop, with the specific focus on supporting those businesses that are established and already have the basic marketing methods in place.

This workshop will look at:

• Marketing Audit – current knowledge and success.
• Understanding what ‘Marketing’ is.
• The importance and benefits of planning.
• How to develop your Marketing Strategy.
• Measuring your marketing output
• Top tips to improve your Marketing Strategy

By the end of this workshop, you will come away with the knowledge plus top tips for implementing your own marketing strategy plan into your business.

This webinar is for businesses based in Dundee, Angus and Perth.