The webinar is practical, and outcomes driven.

Content will focus on a pragmatic approach to Strategic Planning designed to fit with the needs of small businesses in both B2C and B2B environments.

Topics covered during the webinar will include:

• Looking at your business today – identifying your strengths and areas for development
• The key pillars of a business and why balancing all areas is essential for success
• Personal and business ambitions and using these to guide strategy development
• Ansoff’s Matrix as a tool for identifying core growth strategies
• The core components of your business delivery
• How to develop a methodical, strategic approach to developing your business for future success

You will understand:

• How to undertake a balanced review of where your business is that helps identify areas for development
• Ansoff’s Matrix and how to use it as a core strategic planning tool
• How to create a strategic plan for growing your business