This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make […]
Discover straightforward ways to get your business noticed online. Everything is explained in plain language, with quick ideas you can put into practice right away. No digital experience? No problem. This workshop is for absolute beginners, and we’ll guide you through everything at a relaxed, easy pace. You’ll learn simple ways to help people find […]
Do your prospects and customers really understand what you do and why you do it? Are you reaching the right people whose problems you can solve? Do you have enough high-value, expertise-rich content to keep your team visible and your marketing active? If the answer to any of those questions is "no", then a podcast […]
Free masterclass on Amazon’s shifting consumer ecosystems. Learn how customer behaviour is changing and build a clear plan for 2026. Amazon isn’t a single marketplace. It’s a set of distinct consumer ecosystems that share the same interface. Join us for a free, in-person masterclass. In this two-hour session, we’ll look at two years of sales […]
Your brand is your first impression. Learn how to craft a professional presence that attracts advisers, builds credibility and opens doors. What you'll learn: How to optimise your LinkedIn and social media presence Strategies for building a strategic board of advisers Live exercises to shape your digital first impression Homework: AI-powered outreach to your dream […]
Think websites are expensive? Email's dead? AI's going to steal your job? Wrong, wrong and wrong. If you're relying solely on social media, wondering why you're working flat out but not seeing growth, or convinced these "big business" strategies aren't for you, this Lunch and Learn led by Kathy Ennis will change your mind. She'll […]
As customer expectations shift toward "instant" communication, your business's inbox is no longer just for support – it's your newest shop-front. In this updated session, Emma Watson dives into how small businesses are moving beyond basic chat to close real sales on the apps customers use every day. Whether you're a retailer, maker or service […]
Whether you’d like to discuss market research, marketing strategy or would even just like an impartial review of your website or social media page, this is an opportunity to book a one to one appoint over Zoom with our marketing specialist, Stuart Milne. After you have booked your space, a member of our team will […]
Search is changing fast. Customers are no longer relying only on Google; they’re also asking AI tools like ChatGPT, Gemini and Perplexity for recommendations, comparisons, and buying advice. In this practical masterclass, you’ll learn how modern search really works today and what small businesses need to do to stay visible across both traditional search engines […]
Video is one of the most effective ways to attract customers, but many small business owners feel uncomfortable appearing on camera or simply don't have the time, space or confidence to film themselves. Thanks to recent advances in AI, it's now possible to create professional video content without ever turning on a camera. From AI […]
This webinar will guide you through the steps needed to create an effective digital marketing strategy, ensuring you focus on the right tactics to meet your business objectives and goals. We will cover: The importance of planning your digital marketing activities Building your plan around a simple framework Conducting a situational analysis (and understanding customers […]
Marketing isn’t just about tactics, content plans, or posting consistently. For solo entrepreneurs and small business owners, marketing is a core business development skill - and one that is deeply connected to your mindset, confidence and the way you see yourself and your work. In this session, we’ll explore the often-overlooked link between self-belief, habits, […]
Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand, services and products. In this webinar we will show you how to source and develop a variety of content for your website and social channels. This session is ideal for businesses that already have a business website […]
This webinar will provide you with the knowledge and understanding you need to create a blog that promotes your business. We will cover: What a 'blog' is, how to set one up and what it takes to make them work Other small and medium sized businesses who already blog successfully and what you can learn […]
Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. We will cover: Why a clear understanding of what an ideal customer looks like, and a good understanding of […]
This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make […]
When budgets are tight, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business - without bursting the bank. We will look at: How marketing extends way beyond what most businesses consider it to be and how it provides […]
Canva is an all-in-one online design tool that makes it simple to create graphics, edit photos/videos and write content. In this webinar, you’ll learn how to navigate Canva with confidence, starting with a broad overview of what you can create and do with Canva including a live demonstration of the Canva Editor. We’ll then explore […]
Customers buy from businesses that they know, like and trust. Email marketing is powerful and affordable tool in your digital marketing toolkit to build these relationships.Most businesses send monthly newsletters to stay in touch with their audience, but your results will improve with a structured plan and the best practices that will be explored in […]
