Events

  • Using Artificial Intelligence (AI) for Your Content Marketing

    During this learning session we'll be looking at ways in which you can specifically use ChatGPT to assist you in your business. You'll discover how AI can identify specific needs, allowing you to create targeted content that speaks directly to your customer base, fostering strong connections and driving local business growth. By the end of […]

  • Branding & Pricing: Set Your Business Up For Growth

    Forfar Community Campus Kirriemuir Road, Forfar

    Our Branding & Pricing workshop is great for business owners who want to build a strong foundation for their business. In this session our experts will guide you through creating a clear Branding Framework and an aligned Pricing Strategy Blueprint. By the end, you’ll have a personalised plan to define your brand's unique value and price it for profit and […]

  • How to generate and increase sales

    Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. We will cover: Why a clear understanding of what an ideal customer looks like, and a good understanding of […]

  • How to build your brand

    This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make […]

  • Simple Steps to Get Your Business Online

    The Montrose Playhouse The Mall, Montrose

    Discover straightforward ways to get your business noticed online. Everything is explained in plain language, with quick ideas you can put into practice right away. No digital experience? No problem. This workshop is for absolute beginners, and we’ll guide you through everything at a relaxed, easy pace. You’ll learn simple ways to help people find […]

  • How to build a digital marketing plan

    This webinar will guide you through the steps needed to create an effective digital marketing strategy, ensuring you focus on the right tactics to meet your business objectives and goals. We will cover: The importance of planning your digital marketing activities Building your plan around a simple framework Conducting a situational analysis (and understanding customers […]

  • How to create engaging content

    Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand, services and products. In this webinar we will show you how to source and develop a variety of content for your website and social channels. This session is ideal for businesses that already have a business website […]

  • Why your business needs a blog

    This webinar will provide you with the knowledge and understanding you need to create a blog that promotes your business. We will cover: What a 'blog' is, how to set one up and what it takes to make them work Other small and medium sized businesses who already blog successfully and what you can learn […]

  • How to generate and increase sales

    Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. We will cover: Why a clear understanding of what an ideal customer looks like, and a good understanding of […]

  • How to build your brand

    This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make […]

  • How to deliver low-cost, high impact marketing

    When budgets are tight, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business - without bursting the bank. We will look at: How marketing extends way beyond what most businesses consider it to be and how it provides […]

  • Introduction to Canva

    Canva is an all-in-one online design tool that makes it simple to create graphics, edit photos/videos and write content. In this webinar, you’ll learn how to navigate Canva with confidence, starting with a broad overview of what you can create and do with Canva including a live demonstration of the Canva Editor. We’ll then explore […]

  • Creating an effective email marketing strategy

    Customers buy from businesses that they know, like and trust. Email marketing is powerful and affordable tool in your digital marketing toolkit to build these relationships.Most businesses send monthly newsletters to stay in touch with their audience, but your results will improve with a structured plan and the best practices that will be explored in […]