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How to use AI in your marketing without breaking GDPR

20

Nov
Friday
12:00 pm - 12:30 pm
Online Event

Event Description

AI tools make marketing faster. But pasting customer details into the wrong one, or connecting it to the wrong system, can put you on the wrong side of GDPR.

Most small businesses now use AI somewhere in their marketing, often through free accounts and without checking where the data goes.

In this Lunch and Learn, Anna Morrish, founder of multi-award-winning agency Quibble, walks through the practical checks to make before you use an AI tool with business or customer information.

It’s a plain-English session for business owners and marketers, not legal advice. You’ll leave with a simple checklist you can use straight away.

Topics covered in this session:

  • What you should and shouldn’t paste into AI tools, and why free consumer accounts carry more risk
  • How to check whether a tool trains on your data, and where to switch that off
  • What to check before connecting AI to your inbox, CRM or Google Drive, and why a tool should only see what it needs

Organiser:

Logo for "Enterprise Nation" featuring a multicolored hexagon made of six triangular segments in orange, green, blue, teal, and yellow, with the brand name in bold grey sans-serif text below.
Enterprise Nation
Price: Free

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