Google and VisitScotland presents: tourism experiences – make the most of Google Things to do

Join this special session for tourism experiences (tours, visitor attractions and activity providers) with Google and VisitScotland. Hear from Google as to how your business can take advantage of direct booking links on their Google Business Profile and in Google Maps. You'll also gain a better understanding of how to more effectively advertise your tours, […]

Angus Outdoor Adventure Strategy Workshop

Murton Farm Arbroath Road, Forfar

Book your free place today at the Angus Outdoor Adventure Strategy Workshop - Come along, have your say and get involved in how outdoor adventure tourism is developed in Angus. The Angus Tourism Cooperative are undertaking a tourism planning process that will result in an Outdoor Adventure Tourism Strategy with the aim of raising awareness […]

Angus Outdoor Adventure Strategy Workshop

Forbes of Kingennie

Book your free place today at the Angus Outdoor Adventure Strategy Workshop - Come along, have your say and get involved in how outdoor adventure tourism is developed in Angus. The Angus Tourism Cooperative are undertaking a tourism planning process that will result in an Outdoor Adventure Tourism Strategy with the aim of raising awareness […]

Tourism industry webinar: free energy-saving advice and funding

Business Energy Scotland are partnering with VisitScotland to deliver a free webinar to provide energy saving advice and highlight the funding and support available to tourism businesses. Discover what free support is available so you can quickly get started making changes. Join to learn about: The interest-free loans available to Scottish small and medium-sized enterprises (SMEs) […]

Google and VisitScotland presents: tourism accommodation – make the most of Google Hotels and Google Vacation Rentals

Join this special session for tourism accommodation (hotels, B&Bs, guest houses, hostels and self-catering owners) with Google and VisitScotland. Hear from Google as to how your business can take advantage of direct booking links on their Google Business Profile and in Google Maps. You'll also gain a better understanding of how to more effectively advertise […]

ScotHot

SEC Glasgow Exhibition Way, Glasgow

ScotHot, Scotland’s leading showcase for food, drink, hospitality and tourism, will return to the SEC Glasgow from 8 - 9 March 2023. The show offers an unmissable opportunity to meet with suppliers, network with others to share ideas and inspiration, and learn about the latest trends from across the industry. Find out more about exhibiting.

Destination Scotland – The power of food tourism

Scottish Event Campus Exhibition Way, Glasgow

The Power of Food Tourism is a unique, informative, and inspirational event like no other. For starters, it’s only three-hours long. Short enough to let diaries breathe, long enough for you to glean some fantastic takeaways. So, the event actively encourages those in food and drink, tourism, agritourism, hospitality & catering, destinations, local authorities, media, in […]

Tourism businesses: Make your website work for your customers

Your website is your shop window to the world. It’s even more important now to manage it well, so find out how to attract and delight customers with it. At the end of this webinar you’ll: Understand how users consume content. Understand the importance of knowing your online users’ experience and tailoring the customer journey […]

Become a CPD-certified green champion

Business Energy Scotland deliver a live green champions webinar, in partnership with VisitScotland, for Scottish tourism businesses to help you learn more about how to build your business’s environmental performance and become more resilient. There are many growing challenges for businesses in Scotland today, including rising energy costs and the climate emergency. Visitors to Scotland […]

Tourism businesses: make TikTok work for you

You might view TikTok as a stream of dance trends and lip-synching videos, but it can also be a fantastic place to engage with your customers and increase the reach of your business online. In this webinar, we will cover: Understand how tourism is uniquely suited to TikTok and what elements can be used to […]

Tourism businesses – Use analytics to evaluate your digital platforms and get customers

By the end of this webinar, you will understand how to find out (for Google, Instagram & Facebook Analytics): The characteristics of people who are accessing your online presence. What people are doing when they access your website/s or social accounts. How to set goals and objectives on each platform. The art of measuring the […]

Search Engine Optimisation (SEO) for tourism businesses – Part 1

It’s more vital than ever to get your business to the first few places in the online search results page. These two 90-minute events will tell you all you need to know to improve your rankings, including how search engines work. This first session will show you how search engines work and we’ll show you […]

Fife Tourism Talks: Accessibility – practical advice

The Fife Tourism Partnership is hosting a series of webinars on key current issues in the tourism industry. These free webinars are a great way of hearing from industry experts, case studies from local businesses and a chance to meet other likeminded businesses. All the sessions will be held on Thursday afternoons at 3.30pm, via […]

Search Engine Optimisation (SEO) for tourism businesses

Join the second of two 90-minute webinars designed specifically to tell you how to improve the search engine results rankings of your tourism business. In part 1, we saw how search engines work and how to find out what people are searching for. In part 2, we’ll look at the many factors that influence how […]

Blogging for tourism businesses

Learn the fundamentals of cost-effectively preparing, writing, and distributing blogs that your visitors will read. Making sure that your effort inspires and helps your visitor to plan and book their trip with you. Get tools to help you research, understand your customer and write highly targeted content which will help to optimise your website and […]

VisitScotland Connect 2023

P&J Live East Burn Road, Aberdeen, United Kingdom

VisitScotland Connect 2023 will be taking place at the P&J Live Aberdeen on April 19-20, 2023. VisitScotland is focused on rebuilding international tourism demand and supporting the country's ambitions to be a leading destination for responsible tourism. The format for this event will be a new business-to-business travel trade workshop connecting Buyers from around the […]

Fife Tourism Talks: Who are our visitors?

The Fife Tourism Partnership is hosting a series of webinars on key current issues in the tourism industry. These free webinars are a great way of hearing from industry experts, case studies from local businesses and a chance to meet other likeminded businesses. All the sessions will be held on Thursday afternoons at 3.30pm, via […]

Creative Concierge: summer 2023

VisitScotland have teamed up with the V&A Dundee to invite front-line tourism, hospitality and retail staff to the first Creative Concierge event of the year. Come along and hear about some of the exciting new things to see and do in the city over the coming months. You'll have the opportunity to take a look […]

Fife Tourism Talks: Youth Development – inspiring the next generation

The Fife Tourism Partnership is hosting a series of webinars on key current issues in the tourism industry. These free webinars are a great way of hearing from industry experts, case studies from local businesses and a chance to meet other likeminded businesses. All the sessions will be held on Thursday afternoons at 3.30pm, via […]

Shaping the future of tourism in Angus

Forbes of Kingennie

Join us at Forbes of Kingennie Country Resort on Wednesday 23 August 2023, where we will be reviewing what has been delivered through the Angus Tourism Framework over the last year, and looking at current challenges and priorities to help shape action plans for the year ahead. This workshop is open to anyone connected to […]