Event Description

Thinking about Google Ads but not sure they’re right for you?

In 30 minutes, Tom Bowen, founder of Google Ads agency Pleon, covers what Google Ads is, which businesses tend to succeed with it, what you need in place before spending anything, and whether to do it yourself or use an agency.

Topics covered in this session:

• Whether your business is a good fit for Google Ads
• The foundations to get in place before launching: tracking, landing pages, and budget
• How to decide between running ads yourself or using an agency, and what each route costs